Author Archives: Raleigh Green

Advertising a County’s Economic Opportunity

Ulster County, New York, located just 90 miles north of New York City, offers an attractive quality of life and standard of living.  As such, local government wanted to capitalize on its special attributes by promoting itself as a great … Continue reading

Posted in advertising, Advertising, brand strategy, Branding, Economic Development Advertising, economic development New York, event marketing, government brand, New York branding, promotions, Raleigh Green, sustainability advertising, Ulster County | Tagged , , , , , , , | Leave a comment

Raleigh Green Inc. Develops New Economic Development Brochure for Kingston New York to Entice Investment

City of Kingston Economic Development Overview Brochure Concept, design, copy and photography by Raleigh Green Inc. Client:  City of Kingston’s Office of Economic Development and Strategic Partnerships

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Brand Refresh for Expanding Bank

The top executives of Empire State Bank, headquartered in Newburgh, NY with branches in New York City and the Hudson Valley, wanted to more effectively reflect the bank’s brand strategy, and the company’s expanding operations with the opening of a … Continue reading

Posted in advertising, bank branding, brand strategy, Branding, Hudson New York, logo design, New York branding, Raleigh Green, symbols | Tagged , , , , , | Leave a comment

Annual Barn of Terror Attraction Doubles Attendance with Promotional Campaign by Raleigh Green Inc.

The business owners of The Barn of Terror, a Fall-based seasonal attraction, wanted to expand attendance, increase its visibility, and grow sales receipts.  In its eighth year, the attraction had slowly grown from a small family operated community fundraiser to … Continue reading

Posted in advertising, Branding, Kingston New York, promotions, radio advertising, Raleigh Green, taglines | Tagged , , , , , , , , | Leave a comment

Refreshing and Revitalizing a 100 Year Old Brand Through Event Marketing

Raleigh Green Inc. was retained by New York State’s oldest family owned dairy, Boice Bros. Dairy, to help them celebrate their 100th birthday with a unique event.  The client wanted to accomplish two things in addition to recognizing their business’ … Continue reading

Posted in advertising, Advertising, Boice Bros Dairy, brand strategy, Branding, Clearwater, event marketing, Hudson New York, Hudson River Maritime Museum, Hudson River Stewards, Hudson Valley ice cream, Kingston, Kingston New York, New York Dairy, New York farm, promotions, Raleigh Green, taglines, website design | Leave a comment

Boice Bros Dairy Celebrates 100 Years with Birthday Bash and Creation of the World’s Longest Ice Cream Sundae

KINGSTON, New York (May 23, 2014) – Boice Bros Dairy, New York State’s oldest family-owned and operated dairy, celebrates 100 years on July 20th with a free-to-the-public birthday and benefit bash along Kingston’s waterfront. From 12 noon to 4pm the … Continue reading

Posted in advertising, Boice Bros Dairy, Clearwater, Hudson River Maritime Museum, Hudson River Stewards, Hudson Valley elementary school children, Hudson Valley ice cream, Kingston New York, New York Dairy, New York farm, Raleigh Green | Leave a comment

Branding Local Government Helps to Reach More Citizens and Clarify Mission

The New York State Ulster County Office of the Comptroller, a recently created independently elected county-wide office, launched a new website and brand program developed by Raleigh Green Inc.  The new brand program was designed to help the Office of … Continue reading

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Ad Campaign Launched for Accounting Firm in time for Tax Season

A new radio campaign was launched by Sickler, Torchia, Allen & Churchill CPAs, one of the largest accounting firms in the Hudson Valley.  The campaign, developed by Raleigh Green Inc., is part of a larger rebranding program for the firm.  The … Continue reading

Posted in accounting, advertising, Branding, Hudson New York, radio advertising, Uncategorized | Tagged , , , | Leave a comment