Category Archives: Branding

Advertising a County’s Economic Opportunity

Ulster County, New York, located just 90 miles north of New York City, offers an attractive quality of life and standard of living.  As such, local government wanted to capitalize on its special attributes by promoting itself as a great … Continue reading

Posted in advertising, Advertising, brand strategy, Branding, Economic Development Advertising, economic development New York, event marketing, government brand, New York branding, promotions, Raleigh Green, sustainability advertising, Ulster County | Tagged , , , , , , , | Leave a comment

Brand Refresh for Expanding Bank

The top executives of Empire State Bank, headquartered in Newburgh, NY with branches in New York City and the Hudson Valley, wanted to more effectively reflect the bank’s brand strategy, and the company’s expanding operations with the opening of a … Continue reading

Posted in advertising, bank branding, brand strategy, Branding, Hudson New York, logo design, New York branding, Raleigh Green, symbols | Tagged , , , , , | Leave a comment

Annual Barn of Terror Attraction Doubles Attendance with Promotional Campaign by Raleigh Green Inc.

The business owners of The Barn of Terror, a Fall-based seasonal attraction, wanted to expand attendance, increase its visibility, and grow sales receipts.  In its eighth year, the attraction had slowly grown from a small family operated community fundraiser to … Continue reading

Posted in advertising, Branding, Kingston New York, promotions, radio advertising, Raleigh Green, taglines | Tagged , , , , , , , , | Leave a comment

Refreshing and Revitalizing a 100 Year Old Brand Through Event Marketing

Raleigh Green Inc. was retained by New York State’s oldest family owned dairy, Boice Bros. Dairy, to help them celebrate their 100th birthday with a unique event.  The client wanted to accomplish two things in addition to recognizing their business’ … Continue reading

Posted in advertising, Advertising, Boice Bros Dairy, brand strategy, Branding, Clearwater, event marketing, Hudson New York, Hudson River Maritime Museum, Hudson River Stewards, Hudson Valley ice cream, Kingston, Kingston New York, New York Dairy, New York farm, promotions, Raleigh Green, taglines, website design | Leave a comment

Branding Local Government Helps to Reach More Citizens and Clarify Mission

The New York State Ulster County Office of the Comptroller, a recently created independently elected county-wide office, launched a new website and brand program developed by Raleigh Green Inc.  The new brand program was designed to help the Office of … Continue reading

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Ad Campaign Launched for Accounting Firm in time for Tax Season

A new radio campaign was launched by Sickler, Torchia, Allen & Churchill CPAs, one of the largest accounting firms in the Hudson Valley.  The campaign, developed by Raleigh Green Inc., is part of a larger rebranding program for the firm.  The … Continue reading

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New Brand Developed for Public Rail Trail and Complete Streets Program

Raleigh Green Inc. is very pleased to see the brand strategy and tagline developed by our firm for the Kingston Land Trust starting to take off – the Kingston GREENLINE – “Connecting People and Places, Naturally”. RGI conceived of a … Continue reading

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Insurance Matters: Brand Refresh and New Website for Agency Builds Market Presence

Naccarato Insurance, a New York-based insurance agency with multiple offices serving customers in three states, recently launched a new website to better serve its customers.  The site was designed and developed by Raleigh Green Inc, a Hudson Valley-based marketing agency … Continue reading

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